Privacy Policy

B2N Essentials PTY Ltd ( Trading as Back 2 Nature ) recognizes the importance of protecting the privacy of your personal information, and we have prepared this Privacy Policy to provide you with important information about our privacy practices.

This Privacy Policy applies when you use a website, webshop, or other online service (collectively, the “Services”) that links or refers to it. It does not govern or apply to information collected or used by B2N Essentials PTY Ltd through other means.

We may collect personal information about our users in various ways. For example, we may collect information that you provide to us, information that we collect through your use of the Services, and information that we collect from publicly available sources or third parties.

When you register or otherwise interact with the Services, you may be invited to provide personal information to enhance your experience on the Services. For example, during online shopping, we may ask for information such as your name, e-mail address, year of birth, gender, street address and related information. We may collect payment information, such as your credit card number and expiration date, where appropriate to process a financial transaction you have requested.

We may ask you for additional information at other times, such as when you enter a contest or participate in a promotion, when you post an online ad, or when you order products from us or otherwise engage with the Services.

In addition to the information you provide to us directly, we may collect information about your use of the Services. For example, we may collect:

We may receive information about you from publicly and commercially available sources, as permitted by law, which we may combine with other information we receive from or about you. For example, we may receive information about you from a social media site if you click through to the Services through that site.

We also may collect other information about you, your device, or your use of the services in ways that we describe to you at the point of collection or otherwise with your consent. You may choose not to provide us with certain types of information, but doing so may affect your ability to use some of the Services.

To Provide and Manage the Services You Request

This includes, for example, processing your order, sending you electronic newsletters, or enabling you to participate in the features provided by the Services. It also includes providing personalized content and recommendations to you, including by email. Through such features, we are able to bring you information and content tailored to your individual interests and needs.

We may periodically contact you with offers and information about the Services and our affiliates, including in connection with your accounts, online surveys, legal notices, news stories, new features that you are entitled to access, and other important information. You may opt out of receiving commercial email messages from us by following the instructions contained in those email messages.

We may use your information to facilitate the delivery of targeted ads, promotions, and offers to you, on behalf of ourselves and advertisers, on and off the Services. Please see the Online Tracking and Advertising section for further information about our and third parties’ use of cookies, web beacons, mobile ad identifiers, and other tracking technologies to provide you relevant ads, as well as information about how to disable cookies and make other choices related to targeted advertising.

We may use your personal information as we believe is necessary or appropriate to protect, enforce, or defend the legal rights, privacy, safety, or property of the Services, its employees or agents, or other users and to comply with applicable law.

We may otherwise use your information with your consent or at your direction.

The following provides information about entities with which we may share information. Our practices vary depending on the type of information.

We may share information within our family of affiliated companies.

We may also share your information with business partners to provide you with services that you request. For example, if you sign up for a promotion that runs on our Services but that is sponsored or co-sponsored by another company, your information may be shared with that sponsor. B2N Essentials PTY Ltd is not responsible for the privacy practices of these entities.

We may share information with vendors providing contractual services to us, such as hosting vendors, advertising service providers, and list managers. We also may share your information, including your payment information, as appropriate to process your payments for the Services or complete a transaction.

We may share your personal information as we believe is necessary or appropriate to protect, enforce, or defend the legal rights, privacy, safety, or property of the Services, our employees or agents or users or to comply with applicable law or legal process, including responding to requests from public and government authorities.

When you use our Services, third parties may collect or receive certain information about you and/or your use of the Services (e.g., hashed data, click stream information, browser type, time and date, and other content), including through the use of cookies, beacons, mobile ad identifiers, and similar technologies, in order to provide content, advertising, or functionality or to measure and analyze ad performance, on other websites or platforms. This information may be combined with information collected across different websites, online services, and other linked or associated devices. These third parties may use your information to improve their own services and consistent with their own privacy policies.

We reserve the right to transfer any information we have about you in the event that we sell or transfer all or a portion of our business or assets to a third party, such as in the event of a merger, acquisition, or in connection with a bankruptcy reorganization.

In addition to the sharing described in this Privacy Policy, we may share information about you with third parties whenever you consent to or direct such sharing.

We also may share other information with third parties in a manner that does not identify particular users, including, for example, aggregated data about how users are using our Services.

We do not knowingly collect any personal information from children under the age of 16 without parental consent, unless permitted by law. If we learn that a child under the age of 16 has provided us with personal information, we will delete it in accordance with applicable law.

Some web browsers may transmit “do-not-track” signals to the websites with which the user communicates. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they even are aware of them. Because there currently is no industry standard concerning what, if anything, websites should do when they receive such signals, the Services currently do not take action in response to these signals. If and when a final standard is established and accepted, we will reassess how to respond to these signals. In the meantime, please see Online Tracking & Advertising for additional information about privacy choices that may be available to you with respect to targeted advertising.

The Services are headquartered in South Africa. Please be aware that if information you provide to us or that we obtain as a result of your use of the Services may be collected in your country and subsequently transferred to the South Africa or to another country in accordance with applicable law. By using the Services, you consent to the collection, international transfer, storage, and processing of your information

We may modify this Privacy Policy from time to time. We will notify you of changes by posting changes here, or by other appropriate means. Any changes to the Privacy Policy will become effective when the updated policy is posted on the Services. Your use of the Services or your provision of personal information to use the Services following such changes indicates your acceptance of the revised Privacy Policy.

How We Use Cookies, Web Beacons, and Similar Technologies and How To Disable These Technologies

We and third parties that provide content or functionality or measure and analyze performance on our Services, may use cookies, web beacons, mobile ad identifiers, and similar technologies to facilitate administration and navigation on the Site, to better understand and improve our Services, to determine and/or improve the advertising shown to you here or elsewhere, and to provide you with a customized online experience.

Cookies are small files that are placed on your computer when you visit a website. Cookies may be used to store a unique identification number tied to your computer or device so that you can be recognized as the same user across one or more browsing sessions, and across one or more sites. Cookies serve many useful purposes. For example:

Cookies can remember your language preferences so you do not have to enter this each time you visit a Service

Cookies can help us and third parties understand which parts of our Services are the most popular because they help us see which pages and features visitors access and how much time they spend on the pages. By studying this kind of information, we are better able to adapt our Services and provide you with a better experience.

Cookies help us and third parties understand which ads you have seen so that you don’t receive the same ad each time you access a Service.

Most browsers accept cookies automatically, but can be configured not to do so or to notify the user when a cookie is being sent. If you wish to disable cookies, refer to your browser help menu to learn how to disable cookies. If you disable browser cookies or flash cookies, it may interfere with the proper functioning of the Services.

We, along with third parties, also may use technologies called beacons (or “pixels”) that communicate information from your device to a server. Beacons can be embedded in online content, videos, and emails, and can allow a server to read certain types of information from your device, know when you have viewed particular content or a particular email message, determine the time and date on which you viewed the beacon, and the IP address of your device. We and third parties use beacons for a variety of purposes, including to analyze the use of our Services and (in conjunction with cookies) to provide content and ads that are more relevant to you.

As described above, we and third parties may use cookies and other tracking technologies to facilitate serving relevant ads to you. For example, these technologies help us determine whether you have seen a particular advertisement before, tailor ads to you if you have visited our site before, and avoid sending you duplicate advertisements. You can learn more about certain types of targeted advertising by visiting the Digital Advertising Alliance website.

In addition to disabling cookies and other tracking technologies as described above, you may opt-out of receiving targeted advertising from participating ad networks, audience segment providers, ad serving vendors, and other service providers by visiting websites operated by the Network Advertising Initiative and Digital Advertising Alliance.

Due to differences between using apps and websites on mobile devices, you may need to take additional steps to disable tracking technologies in mobile apps. Many mobile devices allow you to opt-out of targeted advertising for mobile apps using the settings within the mobile app or your mobile device. For more information, please check your mobile settings.

We process personal data consistent with our disclosures in this Privacy Policy. We process personal data on the following legal bases: (1) with your consent; (2) as necessary to perform our agreement to provide Services to you; and (3) as necessary for our legitimate interests in providing the Services where those interests do not override your fundamental rights and freedoms related to data privacy.

Personal data we collect may be transferred to, and stored and processed in, South Africa or the United States or any other country in which we or our affiliates or processors maintain facilities. We will ensure that transfers of personal data to a third country or an international organization are subject to appropriate safeguards.